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Vero Wong Shoes Trade Co. ,Ltd has started its women’s shoes business since the early 1990s. Now the company has developed into a diversified business model orientated by research , production ,processing and sales ,whose operations spread all over the Chinese mainland , Hongkong ,Macaw and even Europe .The long goal and operation principle of Vero Wong reflect the company’s spirit of pursuing fine quality ,outstanding and creativity.
It mainly sells to the countries in Eastern Europe ,including Russia ,The Republic of Belarus ,Finland ,Ukraine ,Hungary and Romania with regard to international markets .The company wins the brilliant achievements in the field of export ,whose annual sales is five million pairs ,making it one of the best companies in this industry ,so it becomes a model followed by the same kind of companies .It is necessary and essential to choose the way of internationalism and globalization for Vero Wong .The company will continue to maintain and develop sound cooperative relations with clients all over the world ,pay close attention to their needs and afford qualified products so as to realize the common interests of both sides .What’s more ,it will extend its constant operations to the international market by strong ability in development and production and rich experience in international trade management so as to realize the ambitious idea of overseas expanding for Chinese enterprises .
Selling in domestic market is essential .Currently ,China is the most populous country in the world and owns the huge consumer market on women’s shoes with the rise of people’s living standards and quality of life and expansion of purchasing power and desire ,so the company has sold its products in domestic market from 2012 .
Ms Wang Fang(「Hatawa」) ,a general manager ,holding a bachelor’s degree in International Trade of Moscow State University ,has done women’s shoes business for nearly 20 years ,who is responsible for development ,production and sales of foreign export .In the late 1990s ,it was Ms Wang who had a deep insight into the global marker and pursued the integration of individual design and international trend and the combination of fashion and comfort and thus to create a huge opportunity of export trade for high-end women’s shoes by superb footwear materials ,meticulous design and elaborate manufacture so as to guarantee the quality of every shoes .
Mr. Wang Hui (「Vero Wong」) ,deputy general manager of the company ,holds a master’s degree of Brand Management of Universita degli Studi di Milano .He is also the general manger of Foshan branch and a domestic marketing director .In his opinion ,fashion is just a pleasant state of mind ,the elegance ,the purity ,the taste and the extraordinary feel ,which can give people different temperament and romantic charm so as to reflect refined life style and show individuality ;and his definition for marketing is that consumers are willing to spend money on the products they want to have .